September is National Childhood Obesity Awareness Month

September is National Childhood Obesity Awareness Month, and it serves as a good reminder to all of us that instilling physical activity and healthy eating habits among our nation’s youth is so important.  Fuel Up to Play 60 is an in-school program now in more than 70,000 schools nationwide, including 10,000 in the Midwest, committed to making children’s health a nationwide priority by motivating students to take charge of their own wellness. If you have been active in the Fuel Up to Play 60 program, we want to take this opportunity to thank you and applaud you for your commitment to child health and wellness! We also want to encourage you to kick off the new school year with a healthy start by participating in the first of  three Fuel Up to Play 60 Challenges this school year — the Back to School, Back to Football Challenge, which runs from now through October 10, is designed to encourage students to get their school and friends excited about Fuel Up to Play 60 by creating a poster or video or planning a pep rally to inspire healthy change. Get the Challenge rules here. Learn more about Fuel Up to Play 60 in the Midwest here. Have a wonderful and healthy school year!

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    Midwest Dairy Council

    Jumpstart Fuel Up to Play 60!